e-commerce – Creativ Digital https://www.creativ.com.au Mon, 11 Sep 2023 05:22:22 +0000 en-AU hourly 1 https://wordpress.org/?v=6.2.3 Best Reasons To Invest In An On-Demand Delivery App https://www.creativ.com.au/best-reasons-invest-in-an-on-demand-delivery-app/ Fri, 17 May 2019 10:53:03 +0000 https://www.creativ.com.au/?p=19843 On-demand delivery apps are right in the middle of mobility and speed. This is what makes this type of app successful. When the internet became a global shopping arena, people realized that they could have everything just by clicking several buttons. Video, music, books and food became available in an instant. Nowadays we want food […]

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On-demand delivery apps are right in the middle of mobility and speed. This is what makes this type of app successful. When the internet became a global shopping arena, people realized that they could have everything just by clicking several buttons. Video, music, books and food became available in an instant.

Nowadays we want food to be available in minutes and just clicking a button means a taxi appears in minutes. The days of wandering aimlessly in search of service or hiring random strangers to fix things are gone. We can now go online, search for reviews then call the appropriate service. This is the magic of on-demand delivery apps.

Clearly, on-demand apps are hot. If you can meet user expectations by providing better and quality service, you’re on your way to success. Let’s see why you should invest in on-demand delivery apps right now.

Investors Are Interested In On-Demand

On-demand leaders Uber and AirBnB have opened the floodgates of venture capital funding for on-demand apps. This is one of the reasons why investors are captivated by this type of app because those who were left off the boat the first time around have the opportunity of investing in a start-up with good calibre.

If you have a good business plan and can show commitment to passion, lots of investors would be willing to put money in your app.

You Don’t Have To Beat The Big Guys

You don’t have to be huge like Uber and AirBnB to hit it big with online delivery apps. While it’s true that they have the lion’s share of the market, your business is likely in the SME segment so there’s still a big niche out there with plenty of potential investors.

One thing to remember is that on-demand delivery market is a highly geo-targeted segment.  Start with your neighbourhood or city first before going national.

The Market Is Flexible & Boundless

The on-demand delivery market is flexible and boundless. What began with hotels and ride sharing service expanded into food deliveries, repairs, pet sitting, beauty spas, repairs and even pathology. There are services that can collect blood samples from your home and then take it back to the lab and give you the results through mail.

The application of on-demand apps is boundless because you can be as innovative as you want. You can take cues from daily challenges you or your friends face and write an app to solve these problems.

Demand Is High

The demand will only get higher as you provide solutions to more and more problems. When same-day delivery became a reality, people began to want 1-hour delivery. When it became possible to book a doctor’s appointment online, people now wanted doctors to come to their homes. In our busy and increasingly fast-paced lives, we now want everything to be convenient.

As long as you deliver great service, there is a market for on-demand delivery apps.

There Is Rich Human Resource

Many people are always looking for a side hustle so there is an invested human resource. Youngsters in particular are always looking for ways to make money so they are always in need of part-time jobs. They are always willing to work for on-demand delivery app service providers. With such a committed workforce, delivery providers have no problem hiring or scouting workers.

Wrap Up

As you can see the demand for on-demand delivery apps are still high. If you can combine innovation and execution, there is a big market waiting for the next big solution. Growth prospects are very positive and working with a Sydney Web Developer can be your ticket to getting a slice of the pie.

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How CRM Improves Customer Experience https://www.creativ.com.au/how-crm-improves-customer-experience/ Wed, 24 Apr 2019 10:39:59 +0000 https://www.creativ.com.au/?p=19771 A CRM or Customer Resource Management is a type of software that stores information about your customer and their interaction with your business. It has become a valuable tool for many businesses because it helps to enhance customer experience and internal functions. If used correctly, CRM can improve productivity in employees and improve customer experience. […]

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A CRM or Customer Resource Management is a type of software that stores information about your customer and their interaction with your business. It has become a valuable tool for many businesses because it helps to enhance customer experience and internal functions. If used correctly, CRM can improve productivity in employees and improve customer experience.

How? Check this out.

Painless Onboarding

One of the reasons why customers are intimidated by a new product is because learning about it can take time. The onboarding process is also time-consuming and confusing. However, having a CRM can make the process painless and self-serving.

E-commerce stores for example have long onboarding process especially during checkout which can lead to shopping cart abandonment. Instead of having a very long process you can shorten it by only asking for the bare minimum information during checkout and then following-up later on to remind them to complete their profile.

Another alternative is to break down the onboarding process so that only a few fields need to be filled up each step. This will prevent new users from logging out when they see how much info they need to provide in one go.

Once data is saved by the CRM it will remember customers so that they will have a better experience every time they visit your store or blog.

Personalized Customer Communications

We at Creativ Digital know how important it is to personalize communication with customers and clients. According to studies, lack of personalization can cost a business.

Kharkov region
Kharkov region

However, when you have a CRM it can pull out a customer’s contact info and determine immediately if they have a good or bad experience with your business which can prevent customer turnover. On the flip side, CRM can also keep track of the number of times a customer has purchased from you and reward them for their loyalty.

These types of content can be added to personalized emails to customers so that you can offer rewards or discount coupons not only to reward loyal customers but to entice others to buy from you.

Strengthen Customer Relations

Good customer relations mean that there is trust between customer and the business. CRM can help build this trust by storing customer information which can be referenced or used later. Customers interact with businesses more than once so tracking their movements can be used for future analysis.

For example, a customer is asking for help regarding your product or service with your support team. A CRM can help track down interactions and keep track of data that can be used to find a solution. Having data stored and organized properly makes it easier for your support team to find answers more quickly and provide help more efficiently. These actions can greatly improve customer trust and strengthen relations.

Quick Access To Customer Info

The primary function of a CRM is to store customer information. This includes interactions with support team and other service engagements. When customers reach out to support team they can quickly access communication history to avoid repeating the same responses.

When your team has quick access to customer information and interaction, solving problems and answering questions is faster.

Improve Customer Satisfaction

A CRM can act as a road map to each of your customer’s needs. Because interactions are stored in the software, it can analyse past engagements to determine the best method for approaching a customer.

This is very important especially if you want to retain loyal or high value customers. According to studies, the top 10% of loyal customers spend 3 times more per visit compared to the average customer.  This means businesses are under pressure customer’s needs lest they take their business somewhere.

Having a CRM can make it easier for you to find out what your customer wants and how you can serve them better. Aside from this it can also handle any customer request or changes for better customer satisfaction.

CRM can store data so that you can access important information that can lead to better customer interaction. Having CRM can help you optimize data management to improve customer experience.

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How To Make Email Marketing Work For Your Business https://www.creativ.com.au/how-to-make-email-marketing-work-for-your-business/ Tue, 16 Apr 2019 11:17:16 +0000 https://www.creativ.com.au/?p=19743 According to Content Marketing Institute, 83% of B2B marketers still use email newsletters to reach their target audience. However, of this of this percentage, only 58% are finding the method still effective. Even though 58% is still a decent rate, it still has room for improvement. Here are some tips on how you can make […]

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According to Content Marketing Institute, 83% of B2B marketers still use email newsletters to reach their target audience. However, of this of this percentage, only 58% are finding the method still effective.

Even though 58% is still a decent rate, it still has room for improvement. Here are some tips on how you can make it work for you.

Make It Personal

Don’t be afraid to get personal with your clients. According to studies, personalization has a big impact on response rates and also boosts engagement.

Simple adjustments like using their first names and knowing their basic customer information can make a lot of difference. Also make sure that their names are spelled correctly and to use correct tittles whenever necessary.

Make Subject Lines Attractive

The first thing customers see when they receive your email is the subject line. It has to be something catchy to make them open your email. On the other hand you also don’t want it to look like spam.

Put some thought and effort into creating straightforward and clever subject lines. The type that makes it easy for your recipient to understand what you’re talking about in approximately 3 seconds. Also make sure that the subject line supports your headline and body of your email or newsletter.

Write A Targeted But Brief Copy

One of the best tips to remember when writing an email newsletter is to make it short. Nobody has the time to read a lengthy post so make sure that it is concise and targeted for your specific audience. Open with a text that will hook your audience such as an offer they can’t refuse or a rhetorical question.

Make your copy easy to scan by breaking it down into sections or having short paragraphs.

Pay Attention To Details

Small things can make a big difference. A good example is making sure that forms that need filling up only require minimal information. This will make it easier for them to submit forms and to entice them into signing up. Remember nobody wants to fill up forms especially if they’re using a mobile device.

Paying attention to small details can boost customer experience and response rate.

Know When To Send (Or Not To Send)

Successful email campaign means that knowing the best time to send an email newsletter and when not to.  Unfortunately, there is no exact formula because frequency can vary depending on audience, location, service and product. 

The best you can do is to send once a month. However, don’t just send a newsletter just for the sake of sending. You want to communicate and reach out to your audience. So only do so when you have something you want to tell them or when you have something good to offer.

Call To Answer

In the world of email marketing, a call to answer (CTA) is powerful. Incorporate persuasive words like What? How? Or Why? Tell users what they need to know, how to use it or how it can benefit them and why they should do it now.

Tailor each call to action for your audience and provide multiple links in your newsletter to make it easier for them to take action.

On-Point Landing Pages

It won’t be a successful email campaign if your newsletter is spot on but your landing page is off. This type of mistake has a big impact on your conversions.

Your landing page is an extension of your newsletter. It should contain the same messaging, design and offers featured in your email. Use your landing page to elaborate your newsletter.

Avoid Email Marketing Blunders

This is fairly obvious but some marketers still continue to commit the same email marketing blunders. One of the most obvious is using all caps in subject lines and other parts of the copy. Using small fonts is also fairly common. Remember, some people might be reading your newsletter on their cellphones and small print can make it hard to read. Another mistake is not including an unsubscribe link.

Being a successful marketer is not easy. However, there are ways you can get better at it. Analysing data and paying attention to what your customers want is a good start. Alternatively Creativ Digital can help you succeed in the competitive marketing landscape and help set you up for long term success.

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Mobile Trends That Can Change Online Shopping https://www.creativ.com.au/mobile-trends-that-can-change-online-shopping/ Thu, 11 Apr 2019 10:51:50 +0000 https://www.creativ.com.au/?p=19726 According to a mobile customer service by Deloitte, more than 88% of Australians own a mobile phone and these devices are becoming the most popular way to shop online. During the 2018 Holiday season, record-breaking sales were recorded everywhere as shoppers ditched their desktops and laptops for their Android phones and iPhones. Statistics also show that […]

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According to a mobile customer service by Deloitte, more than 88% of Australians own a mobile phone and these devices are becoming the most popular way to shop online.

During the 2018 Holiday season, record-breaking sales were recorded everywhere as shoppers ditched their desktops and laptops for their Android phones and iPhones. Statistics also show that many of these users are “smart-phone” only users which means that they don’t use home broadband.

What this trend indicates is that more and more people are using their mobile phones for online shopping. Forget about credit cards because customers are checking out using their faces and crowded dressing rooms will be replaced with virtual try-on at the comfort of home.

What’s behind the mobile revolution? Let’s take a look at some of the leading trends.

Progressive Web Apps (PWA)

PWAs speed up the mobile web and can load pages in less than 2 seconds. PWAs enable mobile apps to sync in the background, load pages quickly and load even if there’s no internet available. You can think of it as mobile web apps on steroids.

In the past, PWAs were only available to big spenders like Starbucks and Tinder which helped them cut loading times from 11.9 seconds to 4.69. However, PWAs soon became table staples.

By 2021 many web experts agree that PWAs will become more available to website owners as competition becomes stiffer. Brands that have an eye on technology will see PWAs as a way to gain a competitive edge.

Augmented Reality Shopping

Augmented Reality Shopping

Augmented Reality became famous thanks to Pokemon Go. This trend is now becoming mainstream for web shopping. As devices become more technologically supportive of AR features, many websites will soon see the benefits of showing the scale, detail and context of their products using AR features.

Brands such as IKEA and Sephora are showing how useful and playful this can be for furniture and makeup. Aside from showing details of a product, consumers can now experiment with different shades of lipstick by scanning the users’ faces to reveal their true “colour IQ”.

Clothing brands are not far behind with some brands using AR to offer virtual dressing room experiences.

One-Click Payments

Retailers rejoiced and breathed sighs of relief when Amazon’s one-click ordering patent expired back in 2017. With a value of over $2.4 billion annually, Amazon’s one-click button allowed the e-commerce giant to store credit card details removing the user’s indecision to abandon a shopping cart. After the patent expiry, the one-click button was adopted by many online retailers which made payment input easier than manually keying in data every time you made an online purchase. It became more normal to see Apple or Amazon Pay upon checkout.

This means that searching for credit card numbers or fussing over expiration dates will become a thing of the past.

Screenless Experience

Adobe Director of Mobile Products and Strategy Roger Woods is excited about meeting the demands of people who crave a “screenless experience”.

For example, hotel chains can hotel room bookings and check-outs through voice. A guest can say “I want to check out” and never see a screen. An API is called by the voice agent and does the same thing as an app but the customer has a more seamless experience.

As technology improves your car can ask you if you have any luggage and open the trunk for you if needed.

Universal Mobile Payments

Universal Mobile Payments

In China, many people use a cashless payment system like WeChat Pay. They have over 1 billion users and over 800 million of them use it to pay retailers or send money to friends or family.

In countries like the United States and Australia, there is no universal payment system to simplify payment. As Chinese video-sharing app TikTok goes global, companies like Alibaba, Baidu and Tencent can enjoy the same success with this type of payment system.

Contextual Commerce

Many online retailers strive to remove humps from the mobile shopping journey. Carolyn Breeze of Braintree Australia, a PayPal-owned company says that buying online will soon become easier.

If your friend for instance sends you a picture of a pair of sneakers on WhatsApp, the buy button will soon be there on the app so your friend does not need to go sneaker hunting.

This can be achieved through a discovery platform acting as a content aggregator and owner of the checkout experience. This way, merchants will have a direct relationship with their customers while avoiding the risk of conversion-slashing click-throughs and redirects.

This means that merchants can sell anywhere and conversion rates can skyrocket.

The biggest changes in e-commerce are happening where customers spend a lot of time. Many families and individuals own a laptop or PC but it’s not where they spend a lot of time. Instead, we spend hours browsing on our phones while riding the subway or in bed at night. E-commerce stores and online marketers need to pay attention to the mobile space.

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Magento Extensions For Online Business Success https://www.creativ.com.au/magento-extensions-for-online-business-success/ Fri, 22 Mar 2019 10:45:08 +0000 https://www.creativ.com.au/?p=19632 Magento is one of the best options for stores that want to take their business online. Since it first came to existence in 2007, Magento’s market share has become one of the largest in the e-commerce space. According to a study conducted by AheadWorks, Magento market share has ballooned to 29.8% among the most popular […]

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Magento is one of the best options for stores that want to take their business online. Since it first came to existence in 2007, Magento’s market share has become one of the largest in the e-commerce space. According to a study conducted by AheadWorks, Magento market share has ballooned to 29.8% among the most popular e-commerce platforms.

Magento is popular because it is built on an open share technology with a robust shopping cart system, flexibility over content and amazing performance. Magento uses extensions so that online stores can have enhanced functionalities including marketing tools, SEO and catalog management. However, Magento has over 1,000 extensions available so looking for the best can take time.

Luckily we have a short list of recommendations for Magento users. Here are some of the best we’ve found.

DotMailer

dotmailer

DotMailer is a marketing tool that can be used to create seamless email marketing campaigns. It is the platform of choice for businesses looking to engage customers at all touch points. Users can connect customer data, surface powerful insights, and automate intelligent messages across email, SMS, social, and more.

It features a drag and drop editor, analytics, list management, online surveys, marketing automation, triggered campaigns and behavioral profiling. This is a good extension for businesses looking to outperform your past marketing campaigns.

Fire Checkout 2.X

firecheckout

One of the best ways to improve user experience in an online store is to provide seamless checkout process. Fire Checkout 2.X provides fast simple checkout process by keeping customers on-page and reducing abandoned carts. It is very responsive and is compatible with all devices and screens so that your customers can shop on their PC and mobile devices easily.

WordPress Integration

magento_wordpress

Blogs are another great tool that can help boost customer engagement. Integrating your blog and your online store is now easier thanks to WordPress Integration extension which allows you to integrate WordPress platform with custom-made Magento themes easily. It features a 1-click login to your WordPress Admin from your Magento Admin and associates WordPress posts with Magento products. If you are considering adding or have already a blog, this is the extension to use.

Australia Post Shipping

Australia_Post

Online stores in Australia should get the Magento Australia Post extension to ensure that you don’t suffer from shipping woes. It offers options to manage shipping without having to visit the Australian Post Shipping website. Once the extension is integrated to your website you don’t have to worry about going to the official website to set up delivery for different shipments. The extension also lets you generate shipping rates, add multiple shipping options, get a label printing option and do much more.

Language Translator

language-translator

The Magento Product Language Translator extension is a good choice for multi-lingual stores. It translates your store content into any other language which is suitable for your audiences. Translating your store to different languages allows you to reach a wider audience. It helps you translate product details, CMS page details, store reviews and more.

The right extension can extend and add extra functions to your e-commerce store. You can find different kinds of extensions ranging from managing inventory, tracking invoices and helping you with SEO. Remember, the right extensions can help you boost sales and improve user experience.

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E-Commerce Tips For Better Sales https://www.creativ.com.au/e-commerce-tips-for-better-sales/ Wed, 20 Mar 2019 11:01:13 +0000 https://www.creativ.com.au/?p=19607 We all know that the number of websites online have skyrocketed recently and more and more people are venturing to the internet not only for entertainment and information but for business too. Luckily, it’s easy to set up an online store. There are many tutorials and information available for aspiring online businessmen. But having an […]

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We all know that the number of websites online have skyrocketed recently and more and more people are venturing to the internet not only for entertainment and information but for business too. Luckily, it’s easy to set up an online store. There are many tutorials and information available for aspiring online businessmen.

But having an e-commerce store is just half the battle. Once your shop is online you need customers to find you and buy goods or services from your e-commerce store. So how will potential customers find you amidst millions of others? Google sends you traffic if it feels that your website is “valuable” enough for Google Search or if you pay for traffic via AdWords. However you won’t have enough sales if traffic is low.

E-Commerce Tips For Better Sales

Here are some tips on how to have a better e-commerce website.

Content is King

In the world of SEO and e-commerce content is and always will be king. For e-commerce store this means putting in useful and relevant information for your product description. High quality photos are also a must. Think about it, would you buy a product that you’ve never seen and touched?

Having good quality photos and good descriptions will not only make you rank better it will also make customers buy your product or service.

Categories and Product Search

Many e-commerce stores carry more than 1 product so it’s best to categorize them so that customers can easily find what they’re looking for. A web store is just like a physical store. People want to know where to go to find certain things. If products are uncategorized customers will become confused or frustrated if they don’t find what they’re looking for.

Don’t make categories too big or too small. Around 10-50 products per category is acceptable. Sub-categories are also a good idea for easier searches. Just make sure to have a description of each category available to make it easier for your customers to find products.

Provide Information

The difference between shopping in a physical store and online is that you can touch products in the real world. This is why descriptions regarding their size, features, color and other features are important, so always provide this information. There are also customers that shop based on features while others based on price so make sure that these are always clear throughout your website.

Product reviews are also amazing sales tools. Reviews give credibility to your products and e-commerce stores. Not all customers leave reviews though. Make sure to guide them through the review process after they have received the products.

Comparison features in an e-commerce site are also helpful for some users especially if they’re not 100% sure about a product. Letting them compared a number of products can help them come to a decision even if the difference is just color.

Checkout Payment & Delivery

Once the customer is ready to checkout, make sure that they don’t have a reason to abandon it. Don’t leave out information like handling costs, shipping and payment options. If they can’t find this information easily they might abandon their cart and shop somewhere else. This means that account registration should be easy. Keep it simple. Sales is more important than registering an account.

Offer more than 1 payment option. For example, not all people have credit cards so it’s better to have alternatives. Explore other options like cash-on-delivery, PayPal, Skrill and other payment gateways. If you’re not sure, check out your competitor’s website to see what they’re offering.

Before checking out, show your customer one last time what they’re paying for. A summary of the items bought, shipping costs, tax, total amount and delivery date (if possible). Don’t give them a chance to leave the screen just because they don’t know something related to the order.

Having a good marketing and SEO strategy as well as practicing the above mentioned tips can help your e-commerce store more traffic. Always remember that you need to standout from millions of others so having a good rank should be a priority for e-commerce store owners.

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The Power of Millennials & Their Impact On E-Commerce https://www.creativ.com.au/the-power-of-millennials-their-impact-on-e-commerce/ Thu, 31 Jan 2019 11:08:16 +0000 https://www.creativ.com.au/?p=19397 Did you know that millennials can influence your website’s revenue? Generally speaking, millennials are people aged between 18-38 years old and social media has a big influence on this group. According to a study conducted by eMarketer, 39.8% of them rank social sources (social media, family and friends) as their top three sources for picking […]

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Did you know that millennials can influence your website’s revenue? Generally speaking, millennials are people aged between 18-38 years old and social media has a big influence on this group. According to a study conducted by eMarketer, 39.8% of them rank social sources (social media, family and friends) as their top three sources for picking up ideas for products to buy. This is not surprising since this group grew up watching unboxing videos on YouTube and grew up with Amazon at their beck and call.

This means that peer recommendations and social media carry a lot of weight when it comes to shopping.

Here are some ways small businesses can capitalize from these millennial characteristics to help generate sales.

Millenials Are Mobile

online shopping

An eMarketer research also found out that 46% of young millennials (ages 18-23) and 67% of older millennials (ages 24-38) say they prefer to shop on a smartphone or tablet, compared to an average of 42% across all age groups.

However there are still many small businesses that do not optimize their online stores for mobile use. Since millennials prefer to do their shopping online and via their gadgets, providing them a mobile optimized shop can help you see significant conversions.

Millenials Love To Share

Millennials count their family and friends as the biggest influence when it comes to finding inspiration for product recommendations. Their recommendations are so significant that their interest in a brand could cause a spike in awareness. So make sure that your website has sharing buttons for popular social media sites such as Facebook, Twitter and Instagram for easy sharing of your product or brand.

Millenials Like Venmo

online shopping - mobile

Venmo is similar to PayPal but it also allows users to share their purchase in their social feed. It is essentially a digital wallet that lets you share payment with friends. Since millennials like to share, this payment option is popular among their group.

Venmo is popular among millennials because they can post their purchases on their feed and begin discussions with their friends. In a way they can also become brand ambassadors for your product and help you generate buzz.

There are many purchases that are social. Chipping in for a gift for a friend or buying tickets for an event. Venmo has cultivated a forum where it is natural for friends and family to talk about where they got that vintage record or their latest OOTD. Behind every purchase in Venmo is a network of friends and family who view, like or comment which can potentially provide brand exposure for you.

Venmo and PayPal and other payment options are easy to set up in WordPress. Depending on your extension it is easy to display options such as PayPal, Venmo, PayPal Credit or other local payment options in a single stack, so customers choose how to pay without needing to leave your website.

Millennials are a big group of people who love to stay connected and shop online. If you find that your website is not millennial friendly you could be missing out on a big opportunity.

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Best Tools To Boost E-Commerce Sales https://www.creativ.com.au/best-tools-to-boost-e-commerce-sales/ Fri, 18 Jan 2019 11:23:31 +0000 https://www.creativ.com.au/?p=19346 Thanks to the internet, buying preference of many people has changed. According to reports, more and more people are doing their shopping online. This is mainly because online shopping helps you to avoid traffic, standing in line at the register and it’s more convenient since you can do it at the comfort of your home. […]

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Thanks to the internet, buying preference of many people has changed. According to reports, more and more people are doing their shopping online. This is mainly because online shopping helps you to avoid traffic, standing in line at the register and it’s more convenient since you can do it at the comfort of your home.

While this may sound like good news to online stores, competition is actually quite stiff in the e-commerce world. This is because the internet has also made it easier for many people to sell their products online. E-commerce site owners know how hard it can be to acquire new customers.

Best Tools To Boost E-Commerce Sales

With this in mind we have made a list of some of the best tools to help boost your e-commerce sales.

AdRoll

AdRoll

Adroll is a great tool for retargeting. According to the experts only 2% of visitors who go to your website actually purchase a product. To boost sales without increasing your advertising dollars, you need a way to make the other 98% come back to your site. Retargeting can help you reach customers who were previously interested in your products is 76% more effective in making them return to your site.

AdRoll is a great tool for targeting the right customers for your ads and retargeting customers that have revisited before. AdRoll uses AI to make personalized ads for each customer based on data. It also integrates with other tools you also use such as Hubspot and Shopify to streamline your e-commerce business.

Prisync

The right pricing can make or break your product. But who has time to check the pricing of your competitors?

Prisync helps you stay competitive by tracking your competitors’ pricing and monitors their activity so that you’re always one step ahead of them. You simply enter the links of your competitor’s products to your dashboard and you get refreshed data four times a day so that you always know what’s going on. This tool will help you adjust prices quickly so that you can stay competitive with other e-commerce sites. Customers compare prices in seconds and Pricsync can help you stay as their top option.

Adimo

Adimo

Adimo helps to streamline the buying process by allowing customers to add products to their cart and then going straight to checkout straight from an ad or retargeted ad. This is a great tool because it takes away all the other steps between customers seeing something they like and checkout. Adimo also helps you to add the “Buy Now” button to your site so that customers can instantly checkout anytime. It also helps you to convert on social media platforms so that you can add the checkout button on your videos, social media and blog posts.

OptinMonk

According to data 95% of first time visitors to your website won’t make a purchase and won’t find their way back. Because customer acquisition can be expensive, you need to find a way to get them back or keep the line of communication open. OptinMonk helps you to capture first-time potential customers about to leave and offer them something special to boost the chance of conversion.

When visitors come to your site, OptinMonk tracks them as they browse through your site and predicts when they will make an exit. It will then display an offer for them based on their behavior before they actually leave. For example they can get an offer of a discounted product in exchange for their email. It also gathers data where people spend most time on your site and what makes them exit to help improve website experience.

Unbxd

Unbxd

Unbxd helps you create a personalized shopping experience while they’re browsing your site. It takes care of everything like predictive search of your products so that customers can narrow down their choices to personalized recommendations as they explore products. This tool helps take away the guessing game out of displaying which products they want to see. It is also a great way to improve user experience to your website.

These tools will definitely help you get customer’s attention. It will help make selling and driving checkouts seamless and easy. Hopefully these tools will help you automate and drive revenue growth.

What do you think of our recommendations? Do you have any experience with them? Tell us by leaving your comments below.

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E-Commerce Predictions For 2019 https://www.creativ.com.au/e-commerce-predictions-for-2019/ Tue, 15 Jan 2019 11:29:23 +0000 https://www.creativ.com.au/?p=19330 The ushering of the New Year is usually accompanied by predictions. However, unlike the spiels you usually hear from fortune tellers at your local flea market, these predictions are more reliable since they are backed by some of the most important names in the internet and tech world. As we all know, WordPress is powering […]

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The ushering of the New Year is usually accompanied by predictions. However, unlike the spiels you usually hear from fortune tellers at your local flea market, these predictions are more reliable since they are backed by some of the most important names in the internet and tech world.

As we all know, WordPress is powering approximately half of the world’s website. It is being used not only for blogging and networking; it is also the top choice for E-Commerce websites. With so many users around the globe there might be people who are wondering what’s 2019 going to look like for WordPress and E-Commerce?

E-Commerce Predictions For 2019

Let’s ask the experts who were present in Nashville for the WordCamp US in early December of last year. WordCamp is the national conference for WordPress.

Zach Barrientos – PayPal

Zach Barrientos of PayPal merchant services is predicting a boom in the marijuana industry. He explains that as the US federal government regulates the industry, demand for the product will increase and so will the number of sites catering to this type of business.

Matt Cromwell – GiveWP

Matt Cromwell is a partner and head of support for GiveWP.com. His prediction centers around donations and non-profits. His prediction is in line with the increase of donations given in the US during Giving Tuesday. According to him, people in the US gave $70 million in 1 day and he sees this number increasing phenomenally. Donations are part of e-commerce so many people are paying attention to this space.

Patrick Garman – Mindsize

Mindsize Partner Patrick Garman predicts more people moving out of the WooCommerce space and moving to WordPress. WooCommerce will remain as a heavy player in the e-commerce space because everyone can use this and WordPress to start their shop. As stores grow and expand there will be many users who will have a love-hate relationship with these builders. This is why he predicts that WordPress will develop a more hybrid approach with other platforms like Big Commerce and Shopify to help provide solutions.

He hopes that solutions generated by these players will be agnostic so that it will become easier to integrate between WordPress and whatever platform they are using.

Justin Nealy – GoDaddy

GoDaddy hosting supervisor Justin Nealy helps people set up their websites every day and predicts that e-commerce ecosystems like WordPress will make it easier for newbies to create an online store. While WordPress is easy to set up, it can be overwhelming to somebody completely new to creating a website or selling online. With help from plugins like Gutenburg, he states that anybody can create a WordPress site with whatever plugin they want.

Brian Richards – WPSessions

Brian Richards runs WPSessions and by extension WordSesh conferences. His prediction for 2019 is a more headless style e-commerce approach just like what BigCommerce is bringing to WordPress.

He is interested in seeing more boutique shops with people creating more independent Etsy shops because barrier of entry for these types of e-commerce shops is reduced.

Choosing the Right Shopping Cart for Maximum Sales

Chris Badgett – LifterLMS

Chris Badgett of LifterLMS on the other hand predicts a shift from off hosted eCommerce to WordPress eCommerce due to GDPR and privacy issues in Europe. He predicts that users from this area will want to move from the SAS kind to self-hosted WordPress so they have the data located in their country, which is one of the requirements for European GDPR.

He also predicts more complex tax issues in e-commerce and hopes to continue to see more innovation in this space. He predicts that more players will emerge in the tax solutions so that the average user can easily figure out and manage tax especially on a global scale.

What are your e-commerce and WordPress predictions for this year? What do you think about the predictions above? Tell us by leaving your comments below.

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.NET eCommerce Platforms Comparison —  Kentico vs Sitefinity, Sitecore, and Umbraco https://www.creativ.com.au/umbraco-the-unheard-cms-you-need-to-know/ Fri, 11 May 2018 08:51:16 +0000 https://www.creativ.com.au/?p=18463 Different Content Management Systems provide different functionalities, one better than the other. However, there is not one single CMS that has it all, some are better off used by mid-sized firms while some are great for high-volume eCommerce businesses. There are several Microsoft systems that can be used to create eCommerce platforms —  Kentico, Sitefinity, […]

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Different Content Management Systems provide different functionalities, one better than the other. However, there is not one single CMS that has it all, some are better off used by mid-sized firms while some are great for high-volume eCommerce businesses. There are several Microsoft systems that can be used to create eCommerce platforms —  Kentico, Sitefinity, Sitecore, and Umbraco are just some of them.

In this article, we will talk about the platforms created by Microsoft Technologies then dive into Umbraco’s features, what it can offer. who it is for, and how it can help you succeed.

Kentico

Kentico CMS

Great for both large and mid-sized businesses, Kentico caters to multi-national companies like Hyundai, Twinnings, Mazda, and Allergan. Kentico doesn’t have several ERP and CRM integrations that are crucial for retaining valuable customer information. However, there are many useful options that can help solve this problem, our top choice is Kentico REST Service.

Sitefinity

siteprogress

If you need a CMS that can be readily combined into an existing eCommerce platform, Sitefinity has got your back. The principal selling point of this system is its interface that is not just user-friendly but also for beginners who doesn’t know much about CMS and how it functions. The only area it needs improvement is its technological advancement in terms of self-regulated marketing,  eCommerce, and personalization.

Sitecore

Sitecore CMS

Where Sitefinity lacks, Sitecore makes up for it. Sitecore boasts of its technology in terms of personalization. It is the most used CMS by both minor and major SME’s and the largest companies all over the world. Specializing in automated marketing, eCommerce is just a part of their huge system. This system is best used by eCommerce businesses with high volumes, especially when marketing automation and personalization comes as an important factor.

Umbraco

umbraco

Focusing on its checkout functionality, Umbraco is great for eCommerce websites who value their client’s user experience. Specializing in a fast, secured, summarized, and distraction-free checkout, it is admired by thousands of companies for its flexibility. This platform comes with 3 licenses to best suit your needs:

uCommerce

ucommerce

uCommerce is a .NET eCommerce system that provides a wide array of eCommerce options. The options to choose from are Free, Pro, and the Enterprise edition. If you need a comprehensive solution, uCommerce is your best bet. Its flexibility of multiple categories, inventory management, brand management makes it one of the best.

uWebshop

uWebshop got popular as an option to uCommerce. Starting at €299, it has a lot of functionalities that uCommerce lacks. From personalized layouts to unlimited shops, it offers more flexible opportunities for an eCommerce shop.

Tea Commerce

tea commerce

An uncomplicated platform that makes eCommerce hassle-free. It became popular with its several API developments, its license is priced at €349. Currently, more than 400 eCommerce websites use it to run their businesses.

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